My curiosity got to me! I went to the Lower Sackville Superstore today to check out History of the Breaking. I just had to watch them set a foodie Guinness World Record for simultaneous Parmigiano-Reggiano cheese wheel cracking. Over 200 Loblaw stores participated at the exact same time!
When I showed up they were trying to find someone who wouldn’t mind being an official witness to the world record being set. Everyone seemed a little shy so I volunteered. They asked if I or any member of my family worked for Loblaw and I said no. I did tell them about reviewing products for the company but I was not paid so… I could be an official witness! I was so excited. A new feather in my foodie cap.
They had only four official tools they could use to crack the 2009 wheels of Parmigiano-Reggiano cheese wheels open. At this store three people worked simultaneously until they were all open, which took around 6 minutes.
It appeared to be unbelievably challenging to actually crack these cheese wheels open, something I could never do. Hope you like my video of this history-making event!
These wheels were huge! And the cheese? Fantastic! Turns out this is how they are going to be receiving the cheese from now on and I got to take a taste. Fabulous! The smell? Super strong! Would have knocked Reg off his feet.
Well done all cheese anarchists! What a tough job that was to do and it was fascinating to watch.
Thank you Loblaw for the invite and the opportunity to be an official witness to a really cool foodie event. I am so glad I went and what an honour to end up being a part of this world record.
Robin E. H. Ove says
What great fun Suzie! Such as happy smile you have. You are sure getting around!
Debra She Who Seeks says
Oh fer Gawd’s sake, people! Just git out a friggin chainsaw and make a quick job of it!
Seriously though, great video!
Janet Pole (PAZ) says
That would kill the chain saw! 🙂
Janet Pole (PAZ) says
Great picture of you Suzi!
Awesome job Suzie, the video really “cracked” me up lol…I didn’t get to our Loblaw’s in time to watch the event, but I did get a chance to sample some later in the day and since I was running low anyway, I bought a chunk of the record breaking cheese. Oh so good!
Here’s a foodie tip my momma taught me: When buying a wedge of Parmigiano look for the pieces that are cut from the middle portion, they will not have as much rind (only the outer edge, none on the top or bottom of the piece) and therefore less waste and more bang for your buck since it’s sold by weight!
Suzie Ridler says
Aren’t you sweet Robin! It’s fun to get out to foodie events, they’re so much fun.
Debra, I agree, I would have taken a chainsaw to it myself even if it would kill it.
Thank you Janet! That means so much to me. 🙂
Ava, wow, I wish they sold blocks of the record-breaking cheese at my store, I would have totally bought it. Your Mom is wise! I don’t know how many Parm rinds I have in my freezer right now. Less waste is definitely better.
Congrats! I didn’t even know cheese was “broken” like that. 😀 Incidentally, I just did a post on food that I cook and I linked to this blog for foodies (the post is about being vegan, but has other links too!)
Cheers official witness!!!
What great fun. Happy to see you smiling.